AppLovin vs Pinterest Tag: which slows a Shopify store more?
AppLovin and Pinterest Tag usually land in the same band. Neither is clearly lighter on the typical store.
Both are ad tracking pixels. We measured AppLovin on 102 Shopify ecommerce stores and Pinterest Tag on 116.
Side by side
| App | Typical processing time | Stores measured |
|---|---|---|
| AppLovin | Light (under 100 ms) | 102 |
| Pinterest Tag | Light (under 100 ms) | 116 |
AppLovin was light on 62% of the stores it was measured on. Pinterest Tag was light on 93% of the stores it was measured on.
On stores that run both
34 of the stores we checked load both. Pinterest Tag took less processing time than AppLovin on 19 of them.
Each band is an app's typical processing time across the stores it was measured on. Those stores differ from app to app. That makes the result on stores that run both the fairer test. Apps found on fewer than 20 stores aren't listed yet. The list grows as more stores are checked.
All apps in the index · How we measure these numbers
ShopWeight isn't affiliated with Shopify or with any app maker listed here.
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