ShopWeight

Meta Pixel vs MNTN: which slows a Shopify store more?

MNTN is usually the lighter of the two. On the typical store it was light, while Meta Pixel was heavy.

Both are ad tracking pixels. We measured Meta Pixel on 504 Shopify ecommerce stores and MNTN on 66.

Ad tracking

Side by side

AppTypical processing timeStores measured
Meta Pixel Heavy (300 ms to 1 second) 504
MNTN Light (under 100 ms) 66

Meta Pixel was heavy on 70% of the stores it was measured on. MNTN was light on 79% of the stores it was measured on.

On stores that run both

61 of the stores we checked load both. MNTN took less processing time than Meta Pixel on 59 of them.

Each band is an app's typical processing time across the stores it was measured on. Those stores differ from app to app. That makes the result on stores that run both the fairer test. Apps found on fewer than 20 stores aren't listed yet. The list grows as more stores are checked.

All apps in the index · How we measure these numbers

ShopWeight isn't affiliated with Shopify or with any app maker listed here.

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